Аудитория его публичных выступлений насчитывает до 200000 человек в год; его видеоролики в интернете собрали сотни миллионов просмотров. Квик регулярно упоминается в средствах массовой информации, включая Forbes, HuffPost, Fast Company, Inc. и CNBC. Он также ведет нашумевший подкаст «Kwik Brain», который неизменно завоевывает звание лучшего обучающего шоу на iTunes. Онлайн-курсами KwikLearning.com пользуются студенты в 195 странах мира.

Квик (знаменитый поборник здоровья мозга и глобального образования) также известен как филантроп, финансирующий различные проекты, от исследований болезни Альцгеймера до создания школ по всему миру (от Гватемалы до Кении), в которых учатся нуждающиеся дети, получая там медицинское обслуживание и чистую воду. Его девиз: «Никто не останется за бортом».

Связаться с Джимом Квиком можно следующими способами:

JimKwik.com (speaking, coaching, podcast)

KwikLearning.com (online programs)

Twitter: @JimKwik

Facebook: @JimKwik

Instagram: @JimKwik

Глава 2

1. “Digital Overload: Your Brain On Gadgets,” NPR, last modified August 24, 2010, www.npr.org/templates/story/story.php?storyId=129384107.

2. Ibid.[96]

3. Ibid; Matt Richtel, “Attached to Technology and Paying a Price,” New York Times, last modified June 7, 2010, www.nytimes.com/2010/06/07/ technology/07brain.html.

4. Paul Waddington, “Dying for Information? A Report on the Effects of Information Overload in the UK and Worldwide,” Reuters, accessed December 11, 2019, www.ukoln.ac.uk/services/papers/bl/blri078/content/repor~13.htm.

5. “Digital Distraction,” American Psychological Association, last modified August 10, 2018, www.apa.org/news/press/releases/2018/08/digital-distraction.

6. Daniel J. Levitin, The Organized Mind: Thinking Straight in the Age of Information Overload (New York: Dutton, 2016).

7. Sean Coughlan, “Digital Dependence ‘Eroding Human Memory,’” BBC News, BBC, last modified October 7, 2015, www.bbc.com/news/education-34454264.

8. Rony Zarom, “Why Technology Is Affecting Critical Thought in the Workplace and How to Fix It,” Entrepreneur, September 21 2015, www.entrepreneur.com/article/248925.

9. Jim Taylor, “How Technology Is Changing the Way Children Think and Focus,” Psychology Today, December 4, 2012, www.psychologytoday.com/us/ blog/the-power-prime/201212/how-technology-is-changing-the-way-children – think-and-focus.

10. Patricia M. Greenfield, “Technology and Informal Education: What Is Taught, What Is Learned,” Science, January 2 2009, https://science.sciencemag.org/ content/323/5910/69.full.

11. Richard Foreman, “The Pancake People, or, ‘The Gods Are Pounding My Head’,” Edge, March 8 2005, https://www.edge.org/3rd_culture/foreman05/ foreman05_index.html.

Глава 3

1. Tara Swart, The Source: Open Your Mind, Change Your Life (New York: Vermilion, 2019).

2. Suzana Herculano-Houzel, “The Human Brain in Numbers: a Linearly Scaledup Primate Brain,” Frontiers in Human Neuroscience, November 9, 2009, www.ncbi.nlm.nih.gov/pmc/articles/PMC2776484/.

3. Ferris Jabr, “Cache Cab: Taxi Drivers’ Brains Grow to Navigate London’s Streets,” Scientific American, December 8, 2011, www.scientificamerican.com/ article/london-taxi-memory/.

4. Courtney E. Ackerman, “What Is Neuroplasticity? A Psychologist Explains [+14 Exercises],” PositivePsychology.com, last modified September 10, 2019, positivepsychology.com/neuroplasticity/.

5. Catharine Paddock, Ph.D., “Not Only Does Our Gut Have Brain Cells It Can Also Grow New Ones, Study,” Medical News Today, last modified August 5, 2009, https://www.medicalnewstoday.com/articles/159914.php; Jennifer Wolkin, “Meet Your Second Brain: The Gut,” Mindful, last modified August 14, 2015, https://www.mindful.org/meet-your-second-brain-the-gut/.

6. Emily Underwood, “Your Gut Is Directly Connected to Your Brain, by a Newly Discovered Neuron Circuit,” Science, last modified September 20, 2018, https://www.sciencemag.org/news/2018/09/your-gut-directly-connected-your – brain-newly-discovered-neuron-circuit.

7. Ken Robinson and Lou Aronica, Creative Schools: The Grassroots Revolution That’s Transforming Education (New York: Penguin Books, 2016), xxvii-xxvii.

Глава 4

1. Sonnad, Nikhil. “A Mathematical Model of the ‘Forgetting Curve’ Proves Learning Is Hard.” Quartz, February 28, 2018, qz.com/1213768/the-forgetting – curve-explains-why-humans-struggle-to-memorize/.

2. Francesco Cirillo, “The Pomodoro Technique,” Cirillo Consulting, francesco cirillo.com/pages/pomodoro-technique.

3. Oliver Wendell Holmes, “The Autocrat of the Breakfast-Table,” Atlantic Monthly 2, no. 8 (June 1858): 502.

Глава 5

1. “Kwik Brain with Jim Kwik: Break Through Your Beliefs with Shelly Lefkoe,” Jim Kwik, May 2, 2019, https://kwikbrain.libsyn.com/114-break-through – your-beliefs-with-shelly-lefkoe/.

2. Jan Bruce, et al., Mequilibrium: 14 Days to Cooler, Calmer, and Happier (New York: Harmony Books, 2015), 95.

3. Jennice Vilhauer, “4 Ways to Stop Beating Yourself Up, Once and For All,” Psychology Today, March 18, 2016, www.psychologytoday.com/us/blog/living – forward/201603/4-ways-stop-beating-yourself-once-and-all.

4. “The Power of Positive Thinking,” Johns Hopkins Medicine, www.hopkins medicine.org/health/wellness-and-prevention/the-power-of-positive-thinking.

5. Mayo Clinic Staff, “Positive Thinking: Stop Negative Self-Talk to Reduce Stress,” Mayo Clinic, last modified February 18, 2017, www.mayoclinic.org/ healthy-lifestyle/stress-management/in-depth/positive-thinking/art-20043950.

6. James Clear, “How Positive Thinking Builds Your Skills, Boosts Your Health, and Improves Your Work,” James Clear, accessed April 22, 2019, jamesclear.com/positive-thinking.

7. Ibid.

8. Ibid.

9. Barbara L. Fredrickson, “The Broaden-and-Build Theory of Positive Emotions,” National Center for Biotechnology Information, last modified August 17, 2004, www.ncbi.nlm.nih.gov/pmc/articles/PMC1693418/pdf/15347528.pdf

Глава 6

1. Carol S. Dweck, Mindset: the New Psychology of Success (New York: Random House, 2006).

2. Daphne Martschenko, “The IQ Test Wars: Why Screening for Intelligence Is Still so Controversial,” The Conversation, accessed August 16, 2019, https:// theconversation.com/the-iq-test-wars-why-screening-for-intelligence-is-still – so-controversial-81428.