162. Tinder, July 2017. www.tinder.com.

163. Shanti Bhushan, “Jan Lokpal Bill and Parliament,” The Hindu, September 6, 2011.

164. Jason Burke, “Indian Activist Anna Hazare Refuses to End Hunger Strike,” The Guardian, April 7, 2011.

165. Jonathan Arp, “Call to Action,” Makeshift, Fall 2013.

166. /The Rules, “Changing the World with Millions of Missed Calls,” Social Tech Guide, May 9, 2014.

167. Malcolm Gladwell, “Small Change,” New Yorker, October 4, 2010.

168. Burke, “Indian Activist Anna Hazare.”

169. /The Rules, “Changing the World.”

170. TED, July 2017. www.ted.com.

171. TED, “Organize a Local TEDx Event,” July 2017. www.ted.com.

172. Yo, July 2017. www.justyo.com.

173. Alyson Shontell, “What’s Happened to ~$7 Million App ‘Yo’ Now That the Hype Has Died,” Business Insider, September 26, 2014.

174. Alyson Shontell, “The Inside Story of Yo,” Business Insider, June 21, 2014.

175. Shontell, “What’s Happened to ~ $7 Million App.”

176. John W. Gardner, “The Tasks of Leadership,” Project Kaleidoscope 4 (2005), 2.

177. Joshua Goldstein, “Meu Rio,” Civic Media Project, July 2017. www.civicmediaproject.org.

178. Rachel Glickhouse, “Interview with Meu Rio’s Alessandra Orofino,” Rio Gringa(blog), May 1, 2013. www.riogringa.typepad.com.

179. Liza Booth, “A Brazilian App Gives Power to the People,” ZDNet, July 7, 2014.

180. Glickhouse, “Interview with Meu Rio’s Alessandra Orofino.”

181. GetUp! Australia, “Children Out of Detention,” July 2017. www.getup.org.au.

182. Charles Arthur, “Digg Loses a Third of Its Visitors in a Month: Is It Deadd?,” The Guardian, June 3, 2010.

183. Craig Kanalley, “Angry Users SLAM Digg with Links from Rival Reddit,” Huffington Post, August 30, 2010.

184. Alexis Ohanian, “An Open Letter to Kevin Rose,” Making the World Suck Less (blog), 2010. www.alexisohanian.com.

185. Charles Arthur, “Digg Sold for Just $500,000,” The Guardian, July 13, 2012.

186. Oreo Cookie, Twitter post, February 3, 2013, 8:48 p.m., www.twitter.com/oreo.

187. Angela Watercutter, “How the Oreo Won the Marketing Super Bowl with a Timely Blackout Ad on Twitter,” Wired, February 2, 2013.

188. “The Girl Scouts’ #ForEVERYGirl campaign,” Washington Post, June 30, 2015.

189. Henry Gass, “For Transgender 9- Year-Old, a Very Girl Scout Lesson,” Christian Science Monitor, February 3, 2016.

190. #ForEVERYGirl’s Indiegogo page, “Girl Scouts Is #ForEVERYGirl,” July 2017. www.indiegogo.com.

191. Amy Yeh, “New Research Study: 7 Stats from 100,000 Crowdfunding Campaigns,” Indiegogo (blog), October 6, 2015. www.go.indiegogo.com.

192. Kaja Whitehouse, “Attorney General’s NYC Battle with Airbnb Targets Widowed Grandma,” New York Post, November 13, 2013.

193. Lee-Sean Huang, “#WeWashing: When ‘Sharing’ Is Renting and ‘Community’ Is a Commodity,” Huffington Post, May 16, 2015.

194. “DaddyOFive Invisible Ink Prank,” YouTube video, 6:25, posted by “Polly Anner,” April 18, 2017, www.youtube.com.

195. Clint Davis, “YouTube Star DaddyOFive Loses Custody of Kids After Complaints over ‘Prank’ Videos,” NBC26, May 2, 2017.

Глава 5. Почему функционируют нововластные сообщества (и почему иногда у них это не получается)

196. qgyh2, “Dear Reddit, you are starting to suck.,” Reddit, July 3, 2015. www.reddit.com.

197. Arjun Kharpal, “Reddit: The ‘Front Page of the Internet’ Wants to Be a Billion-Dollar Business,” CNBC, June 16, 2016.

198. Michelle Brous, “Reddit: Managing the ‘Front Page of the Internet,’” Harvard Business School Digital Innovation and Transformation, March 20, 2017. www.digit.hbs.org.

199. Trevor Martin, “Dissecting Trump’s Most Rabid Following Online,” FiveThirtyEight(blog), March 23, 2017. www.fivethirtyeight.com.

200. Reddit, “New Subreddits by Date,” July 2017. www.redditmetrics.com.

201. Reddit, “Rediquette,” July 2017. www.reddit.com.

202. Hayley Tsukayama, “Who Is Victoria Taylor, the Woman at the Heart of the Reddit Revolt?,” Washington Post, July 6, 2015.

203. Брайан Линч в беседе с авторами, 19 ноября 2015.

204. Sarah Burh, “Reddit: ‘We Screwed Up,’” TechCrunch, July 6, 2015.

205. Брайан Линч в беседе с авторами.

206. Там же.

207. Margaret Hartmann, “What Really Caused the Reddit Revolt?,” New Yorkmagazine, July 15, 2015.

208. Burh, “Reddit: ‘We Screwed Up.’”

209. Billy Johnson, “Step Down as CEO of Reddit Inc.,” Change.org, July 2017. www.change.org.

210. Reddit, “Removing Harassing Subreddits,” June 10, 2015. www.reddit.com.

211. Jessi Hempel, “Inside Reddit’s Plan to Recover from Its Epic Meltdown,” Wired, October 6, 2015.

212. Johnson, “Step Down as CEO of Reddit Inc.”

213. Брайан Линч в беседе с авторами.

214. Кортни Суиринген в беседе с авторами, 20 ноября 2015 года.

215. Wimali_Stebox, “What’s Vote Brigading, and Why Is It Illegal,” Reddit, April 30, 2014. www.reddit.com.

216. Felix Salmon, “The Economics of ‘Everyone’s Private Driver,’” Medium, June 1, 2014.

217. Dimosthenis Kefallonitis, “Lyft.me, Your Friend with a Car,” Consumer Value Creation, January 22, 2014.

218. Alanna Petroff, “The Rise and Fall of Uber CEO Travis Kalanick,” CNNMoney, June 21, 2017.

219. Chris Smith, “Uber Wants to ‘Get Rid of the Dude in the Car’ with Driverless Taxi Service,” TechRadar, May 8, 2014.

220. Caroline O’Donovan, “Uber Just Cut Fares in 80 North American Cities,” BuzzFeed, January 9, 2016.

221. Harry Campbell, “Uber to Cut Rates in More Than 100 Cities,” The Rideshare Guy(blog), January 8, 2016. www.therideshareguy.com.

222. John Zimmer, “Standing Together: Community Update from John,” The Hub (blog), February 2, 2016. www.thehub.lyft.com.

223. Там же.

224. Cori Online, “#ThankYourLyftDriver,” Lyft (blog), January 31, 2016. www.blog.lyft.com.

225. Гарри Кэмпбелл в беседе с авторами, 16 февраля 2016.

226. Timothy B. Lee, “Lyft Says Its Drivers Can Make $35 an Hour,” Vox, December 17, 2014.